It’s the buzz now.

This is how we introduce the game-changing, head-turning, conversation-starting all-new Prius. Remember those stickers that said 'Cool Prius, said no one ever'? Well, those didn't age well. This eco-friendly bad boy has been typecast for too long. But now, it's breaking free and redefining what it means to stand out because blending in is simply not an option.